what makes us PUR
ASPARTAME FREE & NATURALLY FLAVOURED
PUR gum and mints are Aspartame Free and Naturally Sweetened with 100% Xylitol
MADE FOR EVERYONE TO ENJOY
Vegan, gluten free, soy free, nut and peanut-free.
SWISS MADE & NON-GMO
High quality ingredients sourced from Europe.
Xylitol is one of the lowest natural sweeteners of the glycemic index.
A healthy lifestyle begins with making healthier choices, like removing artificial sweeteners and flavours from your everyday products!
MADE FOR EVERYONE
With a growing number of health-conscious consumers and dietary restrictions, we ensure anything PUR is made just for you. No one should feel left out!
We believe in providing the highest quality products and the best level of service for our consumers, partners, family and friends!
We will continue to innovate and create products that follow our mission to make simple substitutions so that your everyday decisions to live a healthier lifestyle are effortless.
Founded in 2010, PUR was built on the founding principle of making simple substitutions to promote a healthier lifestyle, at fair prices and without compromising taste or quality! With a growing number of dietary restrictions and health-conscious consumers, our passionate team set out to create products that everyone could safely consume, enjoy and share! With a great product and a focus on customer service, we spread the word about kicking aspartame with PUR Gum. We launched PUR Mints in 2015, and to this day continue to Kick Aspartame® all over the world.
We believe that everyone should be able to enjoy our products, worry-free, no matter what your dietary restrictions may be. Each day, we continue to listen and understand the needs of our consumers, friends and family and strive to provide them with amazing products as we continue to grow all over the world.
After all, we can’t spell PUR without U!
Our passion is fuelled by our excitement, obsession and devotion to what we do. This is what drives our commitment to PUR.
Act with intention, with determination and with results in mind. Everything we do is aligned with meaningful goals.
We instinctively gravitate towards fun! Our culture boosts enjoyment and fulfillment, generating a space for personal creativity and big ideas.
We believe in the principles of healthy living. Our products use simple substitutions to provide healthier alternatives for consumers.
Welcome change and spark innovation. We are steady and persistent, focused on quality and constantly challenging the status quo.
Each and every interaction we have with our consumers, partners and team is handled with excellence and integrity. We embrace individuality and diversity.